PROBLEM: Design an event logo for the MSCA 2024 Annual Conference (completed for a client through Yes& Agency).
SOLUTION: Infuse elements of the theme (exploration) into multiple black and white logos, pitch to client, expand selected logo into color options, create final style guide in selected color palette (featured below) before handing off to the next designer.
Brand style guide for MSCA24 Explore event, including logo variations, color palette, typography, and a badge with event details, held September 22-25 in Colorado Springs, CO. 
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